Email Marketing
At ZB MEDIA GROUP , we can take care of all your email marketing needs. We can help you leverage email marketing to significantly boost your sales and revenue.
Why Email Marketing?
Online or. refers to a business promoting itself using online marketing channels to connect with potential clients. Digital marketing utilizes the internet and other digital communication forms like search engines, social media platforms, text and multimedia messages, and emails as marketing channels. It is worth mentioning that digital marketing is not similar to inbound marketing. The latter uses a holistic approach to prioritize your business goals and evaluate the available tools to determine the most effective method.
Digital marketing allows your business to take advantage of the various online marketing tactics to promote your product or service. Fundamentally, digital marketing refers to all marketing campaigns that use digital communication to reach their target audience.
Email Marketing Strategy
The first service we offer is creating an email marketing strategy for your brand or business. The strategy is based on the 'who, what, when and how' goals of your business. We undertake market and consumer research to find out the best way to reach out to your target audience. We then came up with a comprehensive email marketing strategy that embodies your brand's values and core mission. Finally, we work with you to decide the best time to send emails to your subscribers and how we will monitor the progress of leads coming through your sales funnel.
Email List Building
Another crucial service we offer is email list building. Clients who have little to no subscribers should not worry as we can help them build huge lists of email subscribers with the help of lead magnets. Some of our lead magnets include special email offers and discounts that act as incentives for people to share their email addresses. Other lead magnets include free eBooks, quizzes, free guides and much more. We help you build an email list that you can use for many years to come
Website Call-To-Actions
Website call-to-actions are basically small pop-ups or floating headers that appear on your website to prompt visitors to subscribe to your newsletters and promotional emails. You should never allow visitors to leave your site without offering them the opportunity to join your mail list. We can help you implement these tools and much more.
Email Advertising Campaigns
We also do email advertising campaigns where we market your lead magnets to potential consumers on social media and search engine results. These campaigns can help you to get tons of subscribers within a short period of time.
Email Automation
Another key service we offer is email automation. With the help of our cutting-edge email marketing software, we can help you draft and send emails at predetermined intervals so that you can save valuable time. You don't have to worry about manually sending out email blasts to your subscribers on a periodic basis as our email automation service can make this easier and more convenient. Talk to us to learn more about this service.
Email Newsletters
Our email marketing experts can help you design quality newsletters that you can send out to your email subscribers on a weekly or monthly basis. The newsletters will be professionally crafted using industry standards to maximise email open rates, click-through-rates, user engagement and conversions. The newsletters will include well-researched content that is relevant to your business and its products or services.
Email List Maintenance
We do not just help you to build a huge list of subscribers, we also help you manage and sanitize your mail list. It is crucial to keep your email list up to date by removing unresponsive or unengaged subscribers from your list. A long email list that is full of unresponsive subscribers is not good as it can lead to your emails being marked as spam. We help you avoid this by regularly cleaning and maintaining your list for you.
1 Improves customer loyalty
Email marketing is a great way to build a community for your brand. It helps drive customer loyalty, turning them from a lead to retaining them as a customer.
2 Helps create brand awareness
Emails allow you to directly reach your audience, meaning they will have your brand in mind. Furthermore, a personalized email has more impact and credibility than a post on social media, and you can also create an email and send it to multiple recipients at an affordable cost.
3 Increased conversion rate
Email marketing can help you drive your brand sales. Consider using abandoned cart emails and personalized special offers or discounts to boost your conversions.
4 Affordable
Email marketing is among one of the most affordable marketing tools your business can employ. Therefore, investing in email marketing can be an excellent strategy for your business.
5 An Email List
You have direct access to your clients when using email marketing. An email list builds a stronger connection between your brand and your audience and is much more personal than general posts on social media.
Why Choose
ZB MEDIA GROUP's Email Marketing Services?
Email marketing can help take your business to new heights. The process is hassle-free and less time-consuming with automated email. You can create a call to action to prompt users to take the desired action in your email marketing campaigns and personalize the message you wish to drive.
Do you want to incorporate email marketing into your business but are unsure of where to start? Let us take care of all your email marketing needs. We can help you leverage email marketing to boost your sales and revenue significantly. Please call us on (503) 555-5555 to learn more or to book a free strategy session.
